Building games
worth playing.

Where Roblox ideas come alive — through publishing, design, and live operations.

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We help build Roblox experiences that matter most.

Our Approach

Turning ideas into games that keep players coming back.

We work across strategy, design, and engineering to help studios ship Roblox games that grow — without sacrificing quality.

Every project is shaped by real player needs, strong creative direction, and systems built to scale over time.

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Live CCU

across portfolio

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lifetime

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Favorites

from players

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Experiences

Featured Experiences.

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SOLDIER BOY Supe

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Steal From Baddies

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Pitch your experience

Always looking for the next hit. If you're building something players will love, we want to hear about it.

People

The leaders behind BuildUp.

Dan

@danxboii

CEO & Founder

“We started BuildUp to give Roblox studios the support we always wished we had — strong creative direction, live ops that actually move the needle, and a team that cares about the long game.”

ShaysDevs

@ShaysDevs

Chief Operating Officer

“Building stronger studio operations, smoother launches, and more consistent growth across each Roblox experience.”

Open role

@buildup

Join the studio

We're hiring across creative direction, engineering, and live ops.

Get in touch

Let's build your next Roblox hit.

Interested in working with us? We'd love to hear from you. Reach out for publishing, live operations, creator collaboration, or development support.

buildupsupport@gmail.com

Pitch

New Concepts

Send a prototype, design direction, or early idea that deserves a stronger production path.

Partner

Studio Support

Reach out for publishing, live operations, creator collaboration, or development support.

Portfolio

Game Sales

Talk with us about acquisition opportunities and moving your experience into BuildUp.

Building gamesworth playing.